New Feature: Body/Head tags in emails

April 13th, 2012 by tobin

Our email message creator just got a little bit more sophisticated. We’ve added the ability to add header tags to your emails. A lot of you will read this and say, “what in blazes does that mean? I’m a business owner not a wizard!” That’s because this feature’s a tad advanced, but you coders, web designers, and do it yourselfers out there will crack a satisfied smile.

In the past, you had to declare all of your styling inline, meaning you had to code all of your email elements (such as images, paragraphs, and virtually any other element in a newsletter) piece by piece in the email body editor. Let’s say you were creating an email newsletter and wanted to add 10 pixels of space below each image within. Well no need to adjust each individual image in the email manually anymore. Now you can declare this once in the HTML header and it will apply to all images. How’s that for a load off?

The benefits of this feature include:

  • declare styling for all similar elements within the body of your email instead of line by line
  • use advanced workarounds or design fixes for incompatibility issues
  • migrate emails from other providers at breakneck speeds
  • have much greater control over the final look of your templates

As mentioned in the feature benefits above, this addition is especially helpful when migrating newsletters from other softwares into OfficeAutopilot because you no longer need to tediously recode them line by line to make them work.  No more feelings of immense frustration that would normally cause you to drop kick your computer into the depths of oblivion. Just move your existing head section to our new head section… and you are golden like the sun on a mid-summer day in Vegas.

Also, we can now properly address the far-too-common scenario of the epic state of disaster that occurs when you try to get Outlook 2007 / 2010 to display your newsletter designs properly. It used to be near impossible to make background images appear without recoding your template multiple times with standards from the stone age. However, with the new ability to place extra code in the head section of your email, you can stem the tide by using an awesome workaround as specified here.

I know… it doesn’t seem that rad if you haven’t had or been aware of these issues before, however, let us tell you, this is a big win for all!

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